Co-founded in 2012 by Joe Bonilla and Rich Fazio, Relentless Awareness LLC (“Relentless”) is a creative strategy firm headquartered in Albany, NY with offices in Greenville, SC, and Las Vegas, NV.
As an award-winning creative strategy firm, we are dedicated to delivering impactful results for our clients. In the decade since our inception, we have grown from a modest two-person operation into an influential agency with a global reach, impacting communications across North America, China, and Western Europe.
Our client portfolio spans a wide array of industries, including manufacturing, education, technology, retail, hospitality, real estate, healthcare, entertainment, transportation, economic development, financial services, and government. We specialize in promotional campaigns, crisis communications, and rapid response strategies, adept at navigating diverse landscapes and time zones.
Our services encompass a broad spectrum, including public relations, media relations, social media strategy and management, branding and design, audio/video production, SEO, media buying, advertising, policy and regulatory affairs (licensing services), event planning and management, and ESG consulting.
Our mission at Relentless is to provide substantial, affordable results for our clients. Our clientele includes top decision-makers at local, state, and federal levels, contributing to billions in economic activity and managing dynamic events and promotions across America.
Committed to community engagement, we support numerous non-profit organizations in New York State through direct donations and pro bono services. Furthermore, we offer valuable learning opportunities to students and graduate fellows from nearby colleges through our internship and fellowship programs, providing hands-on experience in communications and public affairs in Upstate New York, New York City, Connecticut, and Las Vegas.
Over the past decade-plus in business, Relentless has transformed into a full-service creative strategy firm working with brands, organizations, and institutions of all sizes.
Not every firm is full-service and many cannot call themselves “creative strategy.” But here at Relentless, that’s exactly who we are. We provide the strategy to amplify or protect your brand and then implement the tools to get it done in-house, on time, and on budget. Our team of dreamers, artists, communicators, and strategists are ready to serve you 24/7.
as part of Relentless
